Comments on: News orgs should look to government for innovation http://beatblogging.org/2009/09/22/news-orgs-should-look-to-government-for-innovation/ Pushing the practice of beat reporting Fri, 10 Feb 2012 15:10:00 +0000 hourly 1 http://wordpress.org/?v=3.1 By: Emma Antunes http://beatblogging.org/2009/09/22/news-orgs-should-look-to-government-for-innovation/comment-page-1/#comment-6137 Emma Antunes Wed, 23 Sep 2009 13:22:58 +0000 http://beatblogging.org/?p=4416#comment-6137 What I find is if you can tie it to something that the community does repeatedly that needs improvement (in my case, data calls and document review), people all over the technology curve are willing to give it a go. They're looking for solutions. If you can show how social software solves a problem they have, and you take the time to tailor it to the environment, you'll have a winner. Just bring your pom-poms, and your patience, because it takes a lot of cheerleading and patience. What I find is if you can tie it to something that the community does repeatedly that needs improvement (in my case, data calls and document review), people all over the technology curve are willing to give it a go. They’re looking for solutions. If you can show how social software solves a problem they have, and you take the time to tailor it to the environment, you’ll have a winner. Just bring your pom-poms, and your patience, because it takes a lot of cheerleading and patience.

]]> By: Patrick Thornton http://beatblogging.org/2009/09/22/news-orgs-should-look-to-government-for-innovation/comment-page-1/#comment-6134 Patrick Thornton Tue, 22 Sep 2009 22:24:44 +0000 http://beatblogging.org/?p=4416#comment-6134 @Emma, I think you're right that something as simple as a blog could help newsrooms. Many newsrooms, however, are behind the technology adoption curve. It's unfortunate, because many of their employees are using these technologies in their personal lives. I wonder if the problem is that many managers at news orgs are not using social media, and therefor they don't understand the value that it brings. If you use social media in your personal life, it would be much easier to see how it could make your professional life better. @Emma,

I think you’re right that something as simple as a blog could help newsrooms. Many newsrooms, however, are behind the technology adoption curve. It’s unfortunate, because many of their employees are using these technologies in their personal lives.

I wonder if the problem is that many managers at news orgs are not using social media, and therefor they don’t understand the value that it brings. If you use social media in your personal life, it would be much easier to see how it could make your professional life better.

]]> By: Emma Antunes http://beatblogging.org/2009/09/22/news-orgs-should-look-to-government-for-innovation/comment-page-1/#comment-6131 Emma Antunes Tue, 22 Sep 2009 21:15:02 +0000 http://beatblogging.org/?p=4416#comment-6131 I'd encourage it. Internal social media tools, even simple ones like blogs, can get teams on the same page and improve communication. I know one company that posts new business opportunities and leads on an internal blog, and it's increased their team communication & their sales. They key is improving information access and building team trust. The more you interact with people, and the more you can see that what they say and what they do match, the more trust you have. As trust goes up, your ability to move from simple coordination and cooperation to collaboration increases. And the more people can get the information they need, the easier it is to do their work. The key is tying it to your business goals. How can social software enable newsrooms to share leads, help each other with stories, or add efficiency to the editorial review process? What are the daily annoyances that social software could help with? I’d encourage it. Internal social media tools, even simple ones like blogs, can get teams on the same page and improve communication. I know one company that posts new business opportunities and leads on an internal blog, and it’s increased their team communication & their sales.

They key is improving information access and building team trust. The more you interact with people, and the more you can see that what they say and what they do match, the more trust you have. As trust goes up, your ability to move from simple coordination and cooperation to collaboration increases. And the more people can get the information they need, the easier it is to do their work.

The key is tying it to your business goals. How can social software enable newsrooms to share leads, help each other with stories, or add efficiency to the editorial review process? What are the daily annoyances that social software could help with?

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