Leaderboard - by Patrick Thornton on Tuesday, December 9, 2008 12:48 - 1 Comment
Leaderboard for week of 12-7-08: Public service edition
Beat blogging is all about expanding ones networks using social media, blogging and other Web tools.
An expanded network allows for more tips and more chances for crowd sourcing. But people are much more likely to help journalists with their reporting if journalists provide a tangible service to them. Many of our beat bloggers have given users an unprecedented level of coverage and also helped provide their users with a service.
For instance, Kent Fischer and Tawnell Hobbs alerted Dallas school teachers to career fares and job openings after many of them were laid off due to an unexpected budget crisis. They’ve built good will with many of their readers.
Our lead nominee this week provides quality journalism and a service to his readers.
Brian Krebs | The Washington Post
- Krebs helps his readers out, and you know what, they help him out. Journalists who want to use social media and Web tools in a very one-way, me-focused manner will find limited success.
- Krebs was nominated for his post encouraging users to update Java on their computers because cyber criminals have a history of targeting Java vulnerabilities. This post reminds readers of the importance of updating Java on their PCs. Krebs also links to a tool that will let users know if they have the latest version of Java.
- In addition, Krebs links to a free tool from Secunia that helps Windows users stay up-to-date on all their software. While reporting on Java vulnerabilities and patches is his beat, Krebs doesn’t have to go out of his way to make sure people are as secure as possible on their PCs.
- The usefullness of Krebs’ blog, however, just begins with his blog posts. One user asked for examples of when cyber criminals attacked Java, and Krebs provided three examples. Other users were having trouble with Adobe Flash and Secunia. Krebs offered solutions to those problems as well.
- If you want users to help you do your job better (by expanding your network of useful sources) than it makes sense to help users out. Krebs follows this principle.
Tawnell Hobbs | The Dallas Morning News
- Hobbs puts a tough question up to her readers. “Should Dallas teachers who missed out on receiving federal grant money because their principals failed to follow rules receive the cash from DISD?”
- This question becomes tough to answer because the Dallas Independent School District has been facing a financial crisis for months. Yet, many teachers missed out on federal funds ranging from $1,000-10,000 per teacher just because some principals failed to follow federal rules properly. Some of the teachers who qualified recently lost their jobs because of a reduction in force due to the budget crisis. DISD trustees are split on what to do.
- What better way to judge opinion than to ask your readers? Hobbs can use the comments she gets from readers (most of which are a part of DISD or former, laid-off colleagues) as a launching pad to a follow up story on opinion. Her blog is also a great place for public debate.
- In addition, the blog has been a great tool for Hobbs and her partner, Kent Fischer, to get tips from DISD employees.
Jon Ortiz | The Sacramento Bee
- Ortiz wins this award again for his fantastic Blog Back feature. It’s a feature that every beat blogger should seriously consider adopting ASAP.
- Let’s look at the benefits of this feature. It doesn’t take a lot of time to produce, it’s a popular feature with users that elicits comments and it generates a sizable traffic boost to old content that is linked to. Plus, it recognizes strong reader comments and encourages more. Many journalists complain that allowing user comments is a mistake because most of them are banal or hateful or whatever. But when a beat reporter acknowledges strong comments, it encourages every commentator to rise his game.
- Also, journalists who read and respond to users tend to get much better comments on their blogs in the first place. It’s all about taking responsibility for your community. Either you’re a community builder or a destroyer. These three Leaderboard recipients are community builders.
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The give and take of beat blogging | BeatBlogging.Org

[...] after the outage had been corrected). But if a journalist wants to keep getting tips from readers, it’s a good idea to provide a service back to readers. The reason this became a big story for many of Horowitz’s readers is that Bright [...]