Analysis, Tools of the Trade - by Patrick Thornton on Monday, February 11, 2008 21:15 - 0 Comments

Running a Pilot Before Going Completely Open

Watch the video below and replace the word "organization" with beat. "The first step on the road to growing wiki use in your ‘beat’ is running a pilot.

As noted below: "His advice could be applied to any social media tool."

A successful beat blog with a network of sources could expand into a successful open network.

clipped from beth.typepad.com

Social Media: Start With A Proof of Concept Pilot

Stewart Mader of WikiPatterns is running a series 21 Days to Wiki Adoption, a series of video blog posts. I was really struck with his episode 4 about "Running a Pilot" His advice could be applied to any social media tool. The benefit of a pilot lets you help users get comfortable, develop the show me proof, and work out kinks. He advices including a cross section of users, not just early adopters. This series is based on his recent book, WikiPatterns, which is a must-have if you’re considering a wiki project.

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Patrick Thornton is the editor and lead writer of BeatBlogging.Org. He is @jiconoclast on Twitter.

Analysis, Tools of the Trade - by Patrick Thornton on Monday, February 11, 2008 21:15 - 0 Comments

Running a Pilot Before Going Completely Open

Social Media: Start With A Proof of Concept Pilot

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