Lessons from Beat Blogging, Social Networking News - by Patrick Thornton on Sunday, February 3, 2008 17:14 - 0 Comments

Your Newsroom Could Learn Something from TMZ… Beat Blogging Meetings

Do your story meetings look like TMZ’s? If not, maybe they should?

For those of you who watch the very popular television version of the “entertainment news, celebrity gossip and Hollywood rumors” website TMZ.com, you will know that their meetings are done in the open with seemingly broad participation. Editor and founder Harvey Levin stands at the front of the room and users a clear board to note stories that the show will be using. There is a free exchange as the individual staffers (or are they editors?) offer their story ideas.

Now granted, the TMZ meeting is filmed, so how much of it is done for camera, I don’t really know. And whether or not it has an impact, positive or otherwise, I can’t gauge from my seat on my couch. But it’s hard to argue that their meeting approach is the more positive and likely more productive one. Before you start shaking your head saying that’s TV, pay attention to the meeting occurring in this video:

  blog it


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Patrick Thornton is the editor and lead writer of BeatBlogging.Org. He is @jiconoclast on Twitter.
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